For the improvement of the value of milk and dairy products
We collect information about the scientifically based new evidence of nutrition and the health function, make such information easy, clear and adapted to the needs of the society and communicate the value of milk and dairy products to the general consumers through milk influencers etc..
Unraveling the new value
・ Dairy Products Health Science Council
・ Research Network of Dairy Social Culture
・ Milk Education Research Council
The “Japan Milk Academic Alliance” is the organisation which Japan’s highly recognised researchers of the various fields cooperate and carry out studies together. They build realiable information about the value of milk and dairy products.
Study of the trend in milk and dairy products eating habits
Unravel the essential needs of general consumers
◆ Eating habits and health problem
◆ Understanding and awareness for milk and dairy products
◆ Verification of the effect of information dissemination
Building information leading to the improvement of the value
To the information demanded by the general consumers
1. Collection of the knowledge
Implement by the “Japan Milk Academic Alliance”
Study related to the value improvement.
Collecting information about Health, Nutrition,
Industry, Culture and the Educational value.
2. Development of information contents
Developing simple expression
◆ Developing tools for easy understanding (e.g. : Leaflet production, Facebook , etc . )
Communication activity ( Offer of website, seminars, tools etc. )